A
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Abbaszadeh, Mohammad
Harmonizing Theory and Experimentation: Unveiling the Potential of Multi-Grounded Theory [Volume 5, Issue 1, 2024]
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Abdolmaleki, Hossein
Modeling of the role of Marketing Mix (7p) on Brand Loyalty in Fans of Nasaaji Mazandaran Club with mediating the word of mouth [Volume 5, Issue 2, 2024]
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Abdolmaleki, Hossein
The effect of open innovation and social media marketing on brand authenticity of football clubs with the mediation of value creation and brand image. [Volume 5, Issue 2, 2024]
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Asadollahi, Ehsan
The Role of Ethical Behavior and Consumer Spiritual Well-Being in Deciding to Purchase Counterfeit Sport Goods [Volume 5, Issue 2, 2024]
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Asheghi, Behnam
presenting a model of the impact of marketing in social networks on attracting contacts in the physics sports field [Volume 5, Issue 2, 2024]
B
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Behnam, Mohsen
Fostering Co-Innovation through Value Co-Creation and Customer Knowledge in Sport Clubs: The Moderating Role of Cognitive Processing and Customers Behavioral Engagement [Volume 5, Issue 2, 2024]
C
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Chehrehgosha, Mohammad
presenting a model of the impact of marketing in social networks on attracting contacts in the physics sports field [Volume 5, Issue 2, 2024]
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Cheraghbirjandi, kazem
The effect of deep online recommendation factors on consumer wandering with the mediating role of cognitive absorption perception in athletes consuming sports products [Volume 5, Issue 2, 2024]
D
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Duran, Hacı
Harmonizing Theory and Experimentation: Unveiling the Potential of Multi-Grounded Theory [Volume 5, Issue 1, 2024]
G
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Gholipoor, Fahime
The Role of Ethical Behavior and Consumer Spiritual Well-Being in Deciding to Purchase Counterfeit Sport Goods [Volume 5, Issue 2, 2024]
-
Golmohammadi, Hamed
Harmonizing Theory and Experimentation: Unveiling the Potential of Multi-Grounded Theory [Volume 5, Issue 1, 2024]
H
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Hasan Safih, Falah
Fostering Co-Innovation through Value Co-Creation and Customer Knowledge in Sport Clubs: The Moderating Role of Cognitive Processing and Customers Behavioral Engagement [Volume 5, Issue 2, 2024]
-
Hedaei niya, Azam
The effect of deep online recommendation factors on consumer wandering with the mediating role of cognitive absorption perception in athletes consuming sports products [Volume 5, Issue 2, 2024]
-
Hossien Zaher Mohsen, Ali
Analysis and relationship between financing methods and strategic performance of Iraq football clubs [Volume 5, Issue 1, 2024]
J
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Jaberi, Akbar
Phenomenology of the role of artificial intelligence marketing on increasing sales and exports of Iranian sports goods [Volume 5, Issue 1, 2024]
K
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Kargar, Gholamali
Determining the market development strategy of sports jewelry industry in Iran [Volume 5, Issue 1, 2024]
-
Keshkar, Sara
Determining the market development strategy of sports jewelry industry in Iran [Volume 5, Issue 1, 2024]
-
Khalifeh, Seyed Nemat
Modeling of the role of Marketing Mix (7p) on Brand Loyalty in Fans of Nasaaji Mazandaran Club with mediating the word of mouth [Volume 5, Issue 2, 2024]
-
Khalifeh, Seyed Nemat
The effect of open innovation and social media marketing on brand authenticity of football clubs with the mediation of value creation and brand image. [Volume 5, Issue 2, 2024]
-
Kiani, Roohollah
Modeling of the role of Marketing Mix (7p) on Brand Loyalty in Fans of Nasaaji Mazandaran Club with mediating the word of mouth [Volume 5, Issue 2, 2024]
M
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Marefati, Akbar
The Role of Ethical Behavior and Consumer Spiritual Well-Being in Deciding to Purchase Counterfeit Sport Goods [Volume 5, Issue 2, 2024]
-
Mohseni seresht, Tahere
A Critique Review of the book Sports marketing management [Volume 5, Issue 1, 2024]
N
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Nasimi, Mohammad Ali
Provide content marketing model of in sports E-business with the grounded theory approach [Volume 5, Issue 1, 2024]
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Nazari, Leila
A Critique Review of the book Sports marketing management [Volume 5, Issue 1, 2024]
P
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Pashaie, Sajjad
Harmonizing Theory and Experimentation: Unveiling the Potential of Multi-Grounded Theory [Volume 5, Issue 1, 2024]
-
Poursoltani Zarandi, Hosein
Designing a sensory marketing model with emotional attachment to the brand and satisfaction with the sensory experience of customers of sports pools in Alborz province [Volume 5, Issue 2, 2024]
R
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Rahmaty, Maryam
Provide content marketing model of in sports E-business with the grounded theory approach [Volume 5, Issue 1, 2024]
S
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Safarian, Shiva
Provide content marketing model of in sports E-business with the grounded theory approach [Volume 5, Issue 1, 2024]
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Seyed Alinezhad, azadeh
The effect of agile marketing on behavioral intentions with the mediating role of customer trust and competitive advantage of sports products [Volume 5, Issue 2, 2024]
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Shabani, Mahya
Determining the market development strategy of sports jewelry industry in Iran [Volume 5, Issue 1, 2024]
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Shahlaee Bagheri, Javad
Predicting the retention of customers of sport gym using the K-nearest neighbor algorithm [Volume 5, Issue 1, 2024]
Z
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Zakizadeh, Seyed Bahador
Modeling of the role of Marketing Mix (7p) on Brand Loyalty in Fans of Nasaaji Mazandaran Club with mediating the word of mouth [Volume 5, Issue 2, 2024]
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